Behind the Surface
Behind the Surface is the ultimate podcast for fabricators! From mastering the latest tools and materials to navigating business challenges and enhancing your creative process, our podcast covers it all. Join us for insightful interviews with industry leaders, expert roundtable discussions and actionable insights designed to empower fabricators at every level.
Listen on:
Episodes
Monday Apr 03, 2023
Monday Apr 03, 2023
Recent years have shown steady growth in revenue, enabling many shop owners to invest in new machinery or expand their staff in order to keep up with demand. But when a downturn looms, how do you maintain a positive trajectory? In this Behind the Surface podcast, Tim Saddoris, president of Grand Onyx, joins Nancy Busch to discuss how to get the most from machinery and the employees who operate them.
Tim will focus on the people and the process in these three steps:
Having the right staff in the correct position
Creating a competition
Documenting the process
Hint: if you’re not first, you’re last.
Monday Mar 20, 2023
Monday Mar 20, 2023
Did you know color trends start in development as much as 10 years before they hit the marketplace? In this Behind the Surface podcast episode, Mark Woodman, CMG, a passionate designer, trend-spotter, and consultant for Corian Design, joins Nancy Busch to discuss color and design trends in the decorative surfacing industry.
Together they will discuss:
The importance of light, dark and neutral
A rearview on how the pandemic affected the color trends
Return to nature design trend; increase in popularity of stained wood for cabinetry
Finish and Texture
Popularity of textures
Mixing and matching colors and texture
Using trends to help your customers choose materials
Asking key questions to steer your customers in the right direction
The dos and don’ts of stocking colors
Monday Mar 13, 2023
Monday Mar 13, 2023
Are you wondering what the industry holds for your business this year? In this Behind the Surface podcast episode, Ed Young of Fabricator’s Business Coach joins Nancy Busch to discuss the 2023 Industry Outlook from a fabricator’s perspective. Tune in to hear what expert and fabricator Ed Young sees trending across the country and gather insights on what to do to ensure your success.
Discussion will include:
Insights by geographic area:
Some areas are seeing slow down
Some areas are still as busy as ever
Predictions by market segment:
Residential
Commercial
Medial field
Define your focus
2024 Sneak Peek: Which markets stay hot and which will turn cold?
Pro Tips: If your shop is busy right now, learn what you can do with as little as 30 minutes each week to work on your business and get ahead of potential problems. Hint: Train for a marathon, not a sprint!
Monday Mar 06, 2023
Monday Mar 06, 2023
Do you need to train your salespeople in the art of selling specifically for the surface fabrication business? Are you struggling to find the time to provide the comprehensive training necessary to develop your team's skills? Join Justin Shaw from Stone Fabricator Elite and Behind the Surface host Nancy Busch for A Sales Rep Clinic Introduction. Learn how this eight-part webinar series can help you navigate the sales process more efficiently, engage better with potential customers and close more deals.
Monday Feb 13, 2023
Monday Feb 13, 2023
In this episode of Behind the Surface, Matthew Bodoff, Business Development Manager at Ineos Composites, and Chris Anderson, Business Development Manager at US Silica, discuss quartz supply from a raw material supplier’s perspective.
The pandemic and the winter storms of 2021 affected the supply chain, and where does that leave us today? Listen in to better understand the current reality, forecast, and how providing your input can help the future development of the category.
Monday Jan 16, 2023
Monday Jan 16, 2023
How are you planning for an economic downturn? Will you be taking an offensive or defensive approach? In this episode of the Behind the Surface podcast, Ed Young of Fabricator’s Business Coach and Justin Shaw from Stone Fabricator Elite join Nancy Busch to discuss effective business strategies to survive what challenges your business may be facing in these turbulent times.
Wednesday Dec 07, 2022
Wednesday Dec 07, 2022
How do you use good delegation to inspire your team? How do you set expectations and timelines with your power players?
Listen in to this episode of the Installing Profitability® podcast as Eric Tryon coaches you through:
The power of good delegation: How to accomplish more by inspiring others
Creating clarity: Expectations, rules of engagement and timelines
Identifying your power players and your opportunities
Learn more about delegation, expectation and more in this episode of ISFA’s podcast. After listening, attend the workshop on December 14 at 2 PM ET, during which Eric will share how to coach for performance.
Wednesday Nov 02, 2022
Wednesday Nov 02, 2022
The Installing Profitability® Series features Eric Tryon and is brought to you by your friends at BACA Systems. This episode will discuss Annual Strategic Planning.
Working on the business compared to in the business
Year in review: evaluating wins & losses
Identifying the next big opportunity
Creating team focus and game plans
After listening, attend the workshop on November 9 at 2 PM ET, during which Eric will dive into annual strategic planning. Go to ISFAnow.org to register.
Wednesday Oct 05, 2022
Wednesday Oct 05, 2022
The Installing Profitability® Series features Eric Tryon and is brought to you by your friends at BACA Systems. This episode will discuss Commercial Channel Success.
Commercial & Residential Projects: Apples & Oranges
Get educated and learn the game
Financial Capacities & Impact
Estimating & Personnel
After listening, attend the workshop on October 12 at 2 PM ET. Go to ISFAnow.org to register.
Wednesday Sep 07, 2022
Wednesday Sep 07, 2022
The Installing Profitability® Series features Eric Tryon and is brought to you by your friends at BACA Systems. This episode will discuss Identifying and Targeting Large Customers.
How do you identify and target large customers? How do you prepare for the financial and infrastructure requirements for these large customers?
Listen in to this episode of the Installing Profitability podcast as Eric Tryon coaches you through:
Blueprinting ideal prospects for your company
Identifying the problems you can solve for prospects
Anticipating financial and infrastructure requirements
Learn about ideal prospects and more in this episode of ISFA's podcast. After listening, attend the workshop on September 14 at 2 PM ET, during which Eric will share how to identify and target large customers.